Practice areas
Brand, customer experience and transformation.
Casablanca, Maroc
Karim Benali
Brand strategy & transformation
Connecting vision to what matters.
PositioningCustomer experienceTeam workshopsProject leadership
01 / Highlights
Highlights
Conversations in three languages
02 / About
About
I help teams clarify their positioning and turn ideas into practical projects. My focus is brand strategy, customer experience and change management. I work where analysis meets creativity, with one conviction: a strategy matters when it comes to life.
03 / Experience
Experience
Independent consultant
Brand strategy and team guidance. Fictional demo case.
Project lead · Studio Forma
Brand and digital transformation project leadership.
05 / Selected work
Selected work
Brand strategy
A new direction for a brand
Clarifying an identity and aligning every customer touchpoint. A fictional project for illustration.
Inside the project
RoleAssessment, positioning and team workshops.
OutcomeA shared brand platform and an agreed roadmap.
06 / Education
Education
Master’s in strategy & management
Management school · DemoContact
Let’s discuss your project
Casablanca, Maroc