French / FluentEnglish / ProfessionalArabic / Native
Karim Benali
Connecting vision
to what matters.
Brand strategy & transformation
I help teams clarify their positioning and turn ideas into practical projects. My focus is brand strategy, customer experience and change management. I work where analysis meets creativity, with one conviction: a strategy matters when it comes to …
Brand strategy and team guidance. Fictional demo case.
2018 — 2022
Project lead · Studio Forma
Brand and digital transformation project leadership.
03 / Selected work
Selected work
Brand strategy
A new direction for a brand
Clarifying an identity and aligning every customer touchpoint. A fictional project for illustration.
Inside the project
RoleAssessment, positioning and team workshops.
OutcomeA shared brand platform and an agreed roadmap.
04 / Skills
Skills
Strategy
PositioningCustomer experience
Guidance
Team workshopsProject leadership
05 / Education
Education
2016 — 2018
Master’s in strategy & management
Management school · Demo
06 / About
About
I help teams clarify their positioning and turn ideas into practical projects. My focus is brand strategy, customer experience and change management. I work where analysis meets creativity, with one conviction: a strategy matters when it comes to life.
